Let me ask you a question. The last time you launched your own product to sell online, or even offline, how did you come to a conclusion about what price you were going to be selling at?

At a guess, I’d probably say you looked at the competition to see what they were charging. While this is a good start, it’s far from the whole picture, and you’re fumbling in the dark if you are looking at competition is the only factor you’re taking into account.

Did you know you can double your sales volume by doubling your price? I’ve done it myself, and I’ll show you how.